Found 1 blog entry tagged as travel activities.

How do you determine which destinations are the most loved in Canada? We all have different preferences—some may prefer a city with immersive historical attractions and tours, while others might gravitate toward a small town surrounded by outdoor experiences—so labelling a location as “most loved” can be somewhat arbitrary. 

Until now. 

The Tourism Sentiment Index (TSI) uses one-of-a-kind technology to provide Destination Marketing Organizations (DMO) with an accurate representation of how people feel about destinations around the world. Using powerful artificial intelligence, TSI sifts through thousands of online conversations and tourism-related content to generate a Tourism Sentiment Score®, giving DMOs a clear picture of how loved their…

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